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Daniel Wellington

The story behind Daniel Wellington begins with a trip half way around the globe where Filip Tysander, the founder of Daniel Wellington, met an intriguing gentleman from the British Isles. The man had the inspiring ability to be genteel but still relaxed and unpretentious. He had an impeccable style and loved to wear his watches on old weathered NATO straps. His name? Well, Daniel Wellington, of course.

A strong friendship emerged between the two, and Filip was inspired not only by the man's many great life stories but also by his class and timeless style of fashion.

Daniel Wellington loved to wear his watches on old NATO straps. Filip liked the idea and feel of the mix so much that he wanted to incorporate the idea into his own line of watches. He felt it important to make the watch thin and elegant with a clean design, without too many features, that would look good with the different patterns and colors of the iconic NATO straps. 

Originally made to avoid rust, NATO straps originate from the British navy, where divers would use the strong nylon straps over their wet suits. The leather straps are made of genuine Italian quality leather and available in brown and black with a silver or gold plated brace.